To remain a success in today’s fast paced environment, you always have to be one step ahead of the curve. Melia Hotels has done just that by launching the first ever “Twitter experience hotel.” The hotel located on the beach of Mallorca, Spain is known by its Twitter handle @SolWaveHouseHotel.
So what exactly sets this hotel apart? #SocialWave helps this hotel stand out, which is only available on the hotel’s Wi-Fi network. Guests register their Twitter handle when they check in and can then quickly use Twitter to communicate with hotel staff and other guests. There are two Twitter concierges devoted exclusively to answering guests’ requests through Twitter.
In 10 years, every hotel might use Twitter in the same way as the Sol Wave House Hotel, but it all depends on how successful the first “Twitter experience hotel” really is.